Numbers of travelers / length of trip
One of the first things we did when we started TripTouch is gather some information about travelers. The normal way of measuring tourism in countries is the number of arrivals. Our goal was to find the places for us to focus on at first. We need to find the countries with most tourists.
Some of those numbers really confused us. India for example has only 4.5 million arrival in a year. But there seems to be so many tourists there! When we thought a little about it, we understood that if you want to measure how many tourists are in a country, arrivals is not enough - the average length of the trip is important too. Many people go to India for long periods - it’s very common to stay for a few months or even a year. The correct figure we should be aiming at is the average amount of tourists in a country in a day.